Posted on April 6, 2021 at 8:13 am by West Sider
Zabar’s is known for savory delicacies, but one new item branded with the legendary grocer’s logo is not for tasting — unless you’re the kind of person who regularly puts their foot in their mouth.
In a collaboration with shoe company Vans, Zabar’s created slip-ons celebrating the store, with drawings of rugelach, cheese, bagels, coffee and black & white cookies.
“We chose orange and white, both as a reference to our traditional color scheme and because they are reminiscent of salmon on cream cheese!” Zabar’s said.
The shoes are meant to benefit a program called Foot the Bill where Vans sends money to local businesses. Three beneficiaries this time are Zabar’s, Nom Wah and Casa Magazines. Zabar’s plans to give money from sales to food banks and food rescue groups.
“We plan to use all proceeds from Foot the Bill to increase our support of local food banks and food rescue organizations,” the company said. Economic instability brought on by the pandemic means that an increasing number of people rely on these programs to put food on the table and we feel that supporting their efforts is more important now than ever.”
The shoes are $90. T-shirts they made are already sold out.
The Link LonkApril 06, 2021 at 07:17PM
https://www.westsiderag.com/2021/04/06/new-zabars-shoes-are-as-fresh-as-the-rugelach-which-are-on-the-shoes
West Side Rag » New Zabar's Shoes are as Fresh as the Rugelach (Which Are On the Shoes) - westsiderag.com
https://news.google.com/search?q=fresh&hl=en-US&gl=US&ceid=US:en
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